Hook is your daily app for news lifestyle podcasts and live cricket. Now featuring MensXP iDiva and Hook Newsfeed all in one place.



India's biggest content brands in one app.



Get the lifestyle content you scroll for from MensXP and iDiva daily news from Hook Newsfeed the podcasts everyone is talking about and real-time cricket scorecards. Hook brings it all together in a clean swipeable feed built for the way you actually consume content today.



The shows India is hooked on:


- Mens Locker Room: unfiltered conversations from the boys' table.

- South Delhi Girls: the chaos comedy and pop culture you can't unsee.

- Honest Review: straight-up product takes you can actually trust.

- Not My Type: dating drama and relationships decoded.

- The Great Indian Podcast: long-form conversations that matter.

- India Cricket Canteen: cricket talk for real fans by real fans.

- The India Story: the news behind the news.

- The Career Hook: your shortcut to working smarter not harder.

- The Money Hook: personal finance finally made simple.

- Hooked.exe: the internet made watchable.



Lifestyle from MensXP and iDiva


Fashion grooming relationships entertainment wellness and the everyday stuff that actually moves the needle. The MensXP and iDiva voices you already follow now built for vertical swipeable scroll.



Daily news that matters


Geopolitics business Bollywood Hollywood and sports news. Sharp visual and to the point. No clutter. No clickbait. Just the news you need to walk into the day informed. Hook is the news app for people who want to stay sharp without doomscrolling.



Live cricket and sports scorecards


Real-time cricket scorecards for IPL T20s ODIs and Test matches plus football updates from EPL and Champions League. Cricket fans get live IPL scores ball by ball updates and match commentary all without the noise.



Podcasts worth your time


The Great Indian Podcast India Cricket Canteen The India Story The Career Hook The Money Hook and more. Insightful conversations hand-picked. Whether you are into news business sports careers or pop culture Hook has a podcast for your commute.



Designed for the way you scroll today:


- Newsreels: quick visual news stories that catch you up in seconds.

- Story Cards: long-form journalism made swipeable.

- Podcasts: handpicked Indian podcasts that respect your time.

- Look Book: honest product reviews and smart picks from MensXP and iDiva.



Why download Hook:


- All your favourite shows from MensXP iDiva and Hook Newsfeed in one app.

- A clean clutter-free news app for daily Indian and global news.

- Lifestyle content covering fashion grooming dating wellness and entertainment.

- A growing library of original Indian podcasts.

- Live cricket scorecards for IPL T20s and global tournaments.

- Built for fast vertical swipeable scrolling.



Hook is what content should feel like in 2026: visual vertical voice-driven and packed with perspective. Whether you are between meetings on your commute or just need a five-minute break Hook fits the moment.



Stay sharp. Scroll smarter. Start better conversations. Share your favourite news stories lifestyle articles and podcasts with friends and family straight from the app.



Download Hook now and get the news lifestyle podcasts and live cricket that India is hooked on.



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